Paris Eiffel Tower goes pink for breast cancer awareness month

Paris found a way of creating beauty out of a painful disease which decimated a number of my loved ones with their Octobre Rose illumination of the Eiffel Tower.

Breast Cancer Awareness Month (BCAM), also referred to in America as National Breast Cancer Awareness Month (NBCAM), is an annual international health campaign organized by major breast cancer charities every October to increase awareness of the disease and to raise funds for research into its cause, prevention, diagnosis, treatment and cure. The campaign also offers information and support to those affected by breast cancer.

Breast cancer awareness month is a yearly campaign that intend educate people about the importance of early screening, test and more. This campaign starts on October 1st and ends on October 31st every year.